Needless to say, the importance of ranking

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Large category ranking and small category ranking: . A fixed ranking position corresponds to a fixed traffic pit. We can determine changes in our products and markets by recording changes in our product rankings. For example: If our sales volume decreases, but our ranking does not fluctuate greatly, then we can judge from the side that the overall market has fluctuated, so we can analyze products and categories by monitoring the ranking.

Operational data indicator section: In the operational  Phone Number List data section, the indicators that I usually focus on are visits, sales, advertising performance and overall product conversion. Visits and orders: You can see at a glance the changes in the daily traffic of our products, which can help us analyze the reasons for the daily fluctuations in orders, because the order fluctuations will be larger every Saturday and Sunday (or holidays) , in this case, tools can help us analyze whether the traffic is the cause.



buybox: The buybox section is what we need to focus on. Generally, the indicator of card control here is at least 80%. If it is lower than 80%, I will immediately check whether anyone is selling our products. If it is above 80%, it is normal. fluctuation range. Advertising data: Focus on analyzing advertising exposure, click-through rate, conversion rate, CPC price changes and changes in the overall proportion of advertising orders.